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Albury Border Mail

The Paper

Since 1903, The Border Mail has provided an extensive news service region. Morning Mail Pty Ltd publishers not only the major regional daily newspaper but also the Midweek Express, Countrymail, TV magazine and Out & About. The first issue back in 1903 was one of about 400. In the year 2000, a Saturday edition of the Border Mail will be one of almost 38,000 to be printed out of the headquarters in Wodonga, with upwards of 80,000 people spending the time reading the newspaper. The Border Mail is published six days a week and is one of the most highly awarded newspaper of the year in 2001, 2002 and 2003 by the Pacific Area Newspaper Publishers Association (circulation 20,000 to 50,000). The newspaper is distributed throughout a 130km radius of Albury Wodonga. The Border Mail is the only daily newspaper. The Border Mail plays an important role in the community employing over 200 people and injecting ove $10 million into the local community each year. The region's industries are expected to spend close to $300 million in private investment in the current financial year.

The Market

Albury-Wodonga is one of Australia's major inland urban cetres. The twin cities, straddling the border of New South Wales and Victoria, have a combined population of over 100,000 people. The cities are also the employment, health, education and retail centres for an extensive surrounding region of over 150,000 people. 'Beautifully placed' on the Murray River and situated on the Hume Highway, the main Sydney to Melbourne transport corridor, the city of Albury Wodonga has developed road, rail and air links to all major cities of South East Australia. The hill country surrounding Albury Wodonga provides water storage and a range of recreational features based on rivers, lakes and snowfields. The more open country to the west provides agricultural resources with the beauty of marshes and billabongs well known in the riverine area. Albury Wodonga is one of Australia's more affluent areas with a rapid moving economy. Many companies are choosing Albury Wodonga to establish their production and operational headquarters. They are attracted to the region because of its natural strengths, being location, local workforce, professional support service and a community infrastructure that provides a great lifestyle.